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New Marketing-Cloud-Personalization Test Objectives, Marketing-Cloud-Personalization Exam Collection

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Salesforce Marketing Cloud Personalization Accredited Professional Exam Sample Questions (Q98-Q103):

NEW QUESTION # 98
What three things does a developer code in web template?

A. Set the control group percentage
B. Campaign qualification rules
C. HTML and CSS for controlling appearance
D. Client side instructions for rendering
E. Defining what can be configured in a campaign

Answer: C,D

NEW QUESTION # 99
Which two items can be included in the total engagement score calculation?

A. Time of Day
B. Actions
C. Identity merge date
D. Visits

Answer: B,D

Explanation:
* Visits (Answer B):
* The number of times a user visits a website or interacts with a channel.
* Actions (Answer C):
* Specific actions taken by the user, such as clicks, purchases, or form submissions.
These metrics reflect user interaction and engagement with the platform.
References:
* Salesforce Interaction Studio Documentation - Engagement Scoring

NEW QUESTION # 100
How many total global goals and filters can you define for your dataset in IS?

A. 64 total for both filters and goals
B. 25 filers and 25 goals
C. Unlimited
D. 300 total between filters and goals

Answer: A

Explanation:
* Interaction Studio allows you to define a maximum of64 global filters and goals combinedper dataset.
* These filters and goals help refine data views and track performance based on specific criteria or objectives.
References:
* Salesforce Interaction Studio Documentation - Filters and Goals Limits

NEW QUESTION # 101
A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?

A. IS users third party software to match anonymous and knows identifies
B. IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify
C. IS uses probability matching to determine if two or more profiles represent for user identity
D. IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources

Answer: A

NEW QUESTION # 102
What attribute and value is passed in the event API request for returning server sidecampaigns? [check]

A. Source = Server
B. Server Side messages = 1
C. Server side = true
D. Server side are always returned

Answer: A

NEW QUESTION # 103
......

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